RAZA , Dr. Hassan. Service Quality an Antecedent of Customer Satisfaction : A Comparative Analysis of Four Alternative Service Quality Models on Customers of the Banking Sector of Pakistan. International Journal of Experiential Learning & Case Studies, [S. l.], v. 8, n. 2, p. 239–277, 2024. DOI: 10.22555/ijelcs.v8i2.1017. Disponível em: https://journals.iobm.edu.pk/index.php/ijelcs/article/view/1017. Acesso em: 4 apr. 2026.