Qureshi, J.A. , Qureshi, M.S. and Qureshi, .M.A. (2018) “Mitigating Risk of Failure by Expanding Family Entrepreneurship and Learning from International Franchising Experiences of Johnny Rockets: A Case Study in Pakistan”, International Journal of Experiential Learning & Case Studies, 3(1), pp. 110–127. Available at: https://journals.iobm.edu.pk/index.php/ijelcs/article/view/338 (Accessed: 9 May 2026).